While looking at Janice and Mike Newton's new space, it seemed like it was high time we interviewed them about their business Flippin' Good Cookies and their entrepreneurial journey thus far!
Tell us about your growth.
We started with a small 400 s.f. space and now that another business is moving out of our current location, we will be expanding to 1,200 s.f. This will give us the room we need to further grow our business and product line that we could not do before. The larger space will let us add new employees as we grow. We will also use this larger space to incorporate a small storefront which will complement our current business model. We should be fully transitioned by the middle of February 2016.
What are you selling?
We are a specialty cookie company. Our cookies range from comfort cookies to our signature shortbread cookies that we use for edible logo/photo cookies. We also do specialty orders for cake pops, cupcakes and edible logo lollipops. The majority of our cookies are sent as thank you gifts to clients, employees and for personal occasions. Our cookies are all made from scratch and we can personalize the shapes and hand-decorate them for any occasion.
Who is the customer?
We help companies who want to get their brand out in a fun and delicious way with edible logo cookies. We can also package a variety of our comfort cookies with the company's printed labeling on the outside of the cookie gift box. We also help brides with their customized wedding cookies, and other individuals who want to celebrate their personal events in a special way. We also create dessert table displays for companies who what to show appreciation to their clients and employees.
We can customize just about any order that will fit the personality of the business or individual without adding additional cost to the client. We take pride in helping people customize their events by sharing and discussing ideas; so just about any order is special for that person.
Our orders range from one dozen cookies to thousands of cookies per single order. Our products are fresh baked and made from scratch that give a special quality and personal touch for that special customer.
We have an online website where customers can order cookies and we offer local delivery as well as nationwide shipping.
Several types of businesses and individuals use us for their event needs: The types of clients who currently order from us are realtors, home builders, hospitals, medical sales, banks, investment companies, insurance, hotels, event planners and brides
How did all this happen?
Mike and I started the cookie business in May 2008. Mike has a business background and I was a former owner of a catering company. After 5 years, I left the catering business to start a cookie company as that was my original dream. During that time, Mike's job was downsized due to the economy in 2008; so, it was the perfect opportunity for husband and wife to work together and grow a business. People still scratch their heads and wonder how a married couple can run a business together, but we have done it successfully for the last 7 + years.